Art of the Chalice

Stella Artois Campaign

I managed AB InBev in a Senior Account/Experiential lead role for over 10 years.

I began my career with this client working with InBEV & AmBEV in 2007. I supported them nationally with both non-alcoholic brands (Guarana) & domestic alcohol brands (LeBatt) when they were part of the original portfolio, and retained them as a client transitioning through two mergers which created the company we know today as Anheuser-Busch InBev.

As a result of this multi-phase merger I began to concept and execute regional, national and international event programs for both the ICS Brands and the Domestic Portfolio. I have worked as an agency of record for several brands in the Anheuser-Busch InBev portfolio to include Stella Artois, Goose Island, Budweiser, Bud Light , Kirin, Becks, and Becks Sapphire.

❏ Senior Account Management; managed all sales and client facing

❏ Designed and produced custom assets

❏ Negotiation and management of all corporate sponsorships and event programming

❏ Successful negotiation of all incentive, corporate, supplier, and talent contracts

❏ Management of budgets in excess of $1M

❏ Successfully sold and managed sponsorship programs for both domestic and import craft and specialty brands for ABInBEV 

❏ Successfully facilitated numerous events nationally and internationally to include:

  • Proprietary Events

  • Brand Activations

  • Sponsor Activations

  • Trade Shows

  • High End Luxury Food, Music and Wine Events

  • Leadership Conferences

  • Incentives

  • Corporate Events

  • Executive Sales Meetings

Bar Render

Production Render

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